Scheduling, clients, payments and marketing — gathered into one calm, considered place, so you can stay in the work.
Run your business from your phone — or any browser. Same account.
14-day free trial · Web and iPhone · Every feature on every plan
One login for the whole business — no more juggling a booking app, a spreadsheet, and a group chat.
Online booking, per-person calendars, buffers, and no-show protection.
Every client's visit history, notes, and preferences a tap away.
Deposits and card payments with Stripe — tips and refunds included.
Reminder and win-back campaigns over SMS and email.
Per-person hours, services, and commission tracking out of the box.
Set your own accent color and make the whole app yours.
Online booking, per-person calendars, reminders and no-show protection — your day fills itself without the back-and-forth.
Checkout, deposits, tips and card payments on Stripe — every sale reconciled into your books automatically.
Win-back and reminder campaigns over SMS and email, plus referrals and reviews that bring new clients to your door.
Basic Beauty is an all-in-one operating system for beauty businesses — salons and studios, teams and solo pros alike. Scheduling, client records, payments, and marketing in a single place, so you can run the whole thing from one login.
Any beauty professional who books clients by appointment. Hair salons, barbershops, nail studios and spas, and just as much makeup artists, estheticians, lash and brow techs, waxing and skincare studios, massage therapists, and permanent-makeup and microblading artists. Whether you're on your own, mobile and working out of your own kit, or a multi-person team, Basic Beauty scales to fit.
Yes — you put a card on file to start your 14-day free trial, but there's no charge for 14 days. Cancel any time before then and you pay nothing.
Yes. Online booking, automated reminders, and no-show protection are built in, so your calendar stays full without the back-and-forth.
Payments run on Stripe — take deposits, charge cards, and capture tips. Funds settle directly to your account.
Every plan starts with a 14-day free trial. Card on file to start, no charge until day 14. Cancel anytime.
For solo pros & booth renters.
For growing teams.
For larger, multi-person teams.
Card payments run on Stripe at their published rates — 2.9% + 30¢ online, 2.7% + 5¢ in person — plus a 1% Basic Beauty fee. Switch on dual pricing and the card price covers both, so you keep the price you set.
Founding salons never pay our 1%. The first 100 to sign up keep the waiver for as long as they stay.
Set up in minutes. 14-day free trial — no charge today.